To educate a worldwide public, including 450 million baby boomers in the final decades of life, about crucial end-of-life issues and decisions; to answer the vitally important question: “what constitutes a good death;” and to communicate answers to the public through the application of mass-media platforms.
“What can I do, if anything, to experience a good death?”
IMFo uses its strengths in communication, media and knowledge of end-of-life (EOL) issues, through professional and personal experience, to help people face EOL issues with as much peace, serenity, and beneficial knowledge as possible by:
Death comes to everyone. What are the best possible ways to prepare? IMFo helps people THINK about these things, and marshals the best possible information and resources so they can contemplate transitioning out of life without fear, creating opportunities for planning and action, with guidance, so when death comes, people can be as prepared as possible. This work is not only of enormous help to ease people’s fears of the unknown, but it is in the vanguard of a new, uniquely personal approach to death and dying that finally seeks to service the needs of the dying according to their wishes, rather than to suit convenience and salve the consciences of physicians, hospital staff and relatives.
The visibility and communicative power of film makes it the perfect medium to promote and publicize the depth and range of the Foundation’s mission, and propel IMFo into the forefront of a fast growing and urgent dialogue about what our final years, months, weeks and days should be about.
In the United States, death is frequently looked upon as a medical emergency to be approached like any other chronic, life-threatening condition, i.e., to be treated and tended like a curable disease. This no matter what the cost or effort entailed, nor the effect on the often frail and injured body of an unwilling or unaware recipient.
In the U.S., in 2012, 2.8 trillion dollars were spent on healthcare, a cost projected to climb to 4.5 trillion in 2019. In 1960, an average of $147 per person was spent on healthcare; by 2011 that cost skyrocketed to $8,608. A 2009 study revealed that 62% of all bankruptcies were related to medical bills. A 2013 study found that 25% of all senior citizens declare bankruptcy because of medical expenses, and 43% are forced to sell or mortgage their primary residence. The U.S. spends more on healthcare than China, Japan, Germany, France, Spain, the U.K. Canada, Brazil, and Australia combined. In spite of this massive expenditure (17.2% of GDP) – a 2013 Bloomberg ranking of nations with the most efficient health care systems ranked the U.S. 46th out of the 48 nations studied.
Compounding this growing crisis of bankruptcy-inducing healthcare costs is the demographic, gorilla-in-the-room fact that there are 78,000,000 Baby Boomers in the U.S., and some 450,000,000 worldwide. The entire health- care industry, and in particular, end-of-life caregivers for the next three decades will be besieged with medical, financial, legal, social, and spiritual challenges.
Those who are unidentified at death get cremated and buried in mass graves with the ashes of thousands buried together. No one knows they are gone. Their life is uncelebrated and unknown.
Without proper end-of-life guidance and care, many millions, perhaps even a majority, will suffer a distressing and quite probably painful death.
IMmortal Foundation exists to help avert such a tragedy, to change the language around death and dying by bringing thought-provoking and powerful insights into the public discourse.